Karen Pomazal is the Senior Vice President of Marketing for First American Equipment Finance. An accomplished brand strategist, business writer and communications leader, Karen is responsible for the branding, marketing and communications for the company.
She has earned a variety of awards for marketing, including as a Business Marketing Association Tower Award and the Apex Award for excellence in writing. Karen also manages First American's winning entries in the FORTUNE Great Place to Work, ENTREPRENEUR Top Company Cultures, and the Best Places to Work in New York competitions. She was also nominated for the First American Chairman's Award for excellence in leadership, character and integrity. As a marketing director and freelance marketing consultant, Karen has worked with companies such as RBS Asset Finance (now RBS Citizens), Heller Financial, Household International, NEC, Fifth Third, Rockford Health System and others.
She graduated from Northern Illinois University with a degree in Journalism, and has also earned a Certificate in Marketing Strategy from Cornell and a Certificate in Brand Management from the University of London. She is a member of the Equipment Leasing and Finance Association (ELFA) and the American Marketing Association (AMA). Karen is an avid reader and enjoys spending time with her husband and their three children.